HomeStop houses some of the most reputed national and international brands under one roof. High end crockery from Corelle, premium steel utensils from Magpie and Artinox, exclusive down feather pillows and fine bedding from Paradies, Germany, bed linen and furnishing from Stop, Ivy, Fern, Portico, Maspar, Bombay Dyeing and home appliances from Phillips and Morphy Richards, bathroom linen from Welspun. HomeStop is a clearly signposted 'destination store' with a difference ambience which encourage more customer browsing time (with medium plus density in areas). Use hot-spots or promotional ends to draw customer into the department and reinforce the lifestyle, quality and value messages. Allow for greater visibility across the department. Prevent confusion and congestion by clearly directing the customers around logically laid-out department. It is one-stop-shop for all your home needs ranging from home decor to furniture & recliners, bath accessories to bedroom furnishings, mattress to draperies, carpets, kitchen accessories and appliances to modular kitchen, health equipment and anything else one can think of.
